My daughter would have been lost in the college application process without Jennifer’s perceptive and experienced advice and excellent process management skills.


Helping prospective college students find the right environment to let them achieve their goals is what I do.


The Mission

The college application experience should be about finding the "right fit" school for each person, not complying with a "one size fits all" or "Top Ten or nothing" mentality. My goal is to help future college freshman find the right environment for their intellectual and personal growth. I partner with each student and family to help them navigate what can seem like an overwhelming and insurmountable college application ordeal. My method structures the process to help minimize the stress that students and parents feel and ensures that goals and deadlines are met. 

I do this by spending time getting to know my clients and combining their achievements, educational goals, special talents and academic interests with my experience to create a customized application plan. 

About me

Jennifer Rothert Piercey, Founder of OnTarget College Consulting, is committed to partnering with students and their parents to find the “right fit” school which will best enable students’ intellectual and personal development. Born in Palo Alto, California, Jennifer has a BA in History from UC Davis and the Diplome SELFEE from Sorbonne, Paris, France.  Jennifer’s husband, Chuck, works at a high-tech start up. She has two sons, one currently studying at Boston College and the other in high school.


UC San Diego Certificate in College Counseling

What We've Achieved

  • Help students gain acceptance to top colleges & universities in the U.S. & abroad.

  • Help select optimal summer programs for educational enrichment.

  • Assist students with high school course planning, pursuit of activities and sports.

  • College essay conception, execution and copy-editing for best articulation of student life experience and personal statement.

  • Assist with college sports recruiting.

  • Life coaching to help students identify goals, plans and life passions.

  • Alleviate the extra stress that college admissions places on the parent-teenager relationship.

  • Preparation for admission and alumni interviews.

  • Target special academic and financial opportunities.

  • Assist with decision after acceptances come in.